SKY has unveiled a brand new “streaming TV” that doesn’t need a satellite dish.
It means you can finally watch Sky TV without having a dish on the outside of your home.
The gadget is a proper 4K Ultra HD Quantum Dot television – the "only TV in the world with Sky inside", Sky boss Dana Strong said at the launch event in London.
It works over WiFi, rather than via satellite dish.
And Sky says it's affordable, starting at just £13 a month.
The UK broadcaster has been teasing the gadget for weeks as “magical” – but it’s now official.
It supports Dolby Atmos and HDR, has an anodised aluminium frame, and uses just a single power cord.
Sky says there are three sizes available: 43-inch, 55-inch and 65-inch.
Pricing it up
The 43-inch model is £649 or £13 a month, while the 55-inch model costs £849 or £17 a month.
For the top model, you'll pay £1,049 or £21 a month.
If you bundle in the Sky Ultimate TV package, the price rises to £39 a month.
And there are five colours available, including blue, green and black.
You can say “Hello, Sky” to wake up your TV.
And you can use voice requests to call up specific channels, TV shows or movies.
For an extra tenner, you can get a Sky stream puck, which will let you put Sky on the other TVs in your home – so you don't have to pay for a Sky Glass in every room.
Currently Sky boxes do use the internet to stream some content.
But a satellite dish has always been necessary for full setup and service.
Sky also already offers a TV-over-internet service called Sky Go, but it requires an existing Sky plan to work.
Now you can use the new Sky Glass TV to watch telly without a satellite dish.
Installing a Sky dish isn’t always ideal.
Some people don’t like how they look, and others simply can’t install them.
And having to make changes to your property just to watch TV feels like a relic of the past.
The new Sky Glass TV is a full Sky Q offering – just over the internet instead.
So you can still watch regular channels, and even record content.
You’ll also get access to the same catch-up and on-demand apps like Netflix and Disney+.
Sky's the limit
We spoke to industry expert Paolo Pescatore, who said this will make life very hard for Sky rivals.
“For me the news is all about the prospect of getting the premium Sky Q TV experience without a satellite dish,” the PP Foresight analyst told The Sun.
“Sure, if this is integrated into other connected devices then it will make the service far sticker for households.
“This opens up new revenue opportunities with higher margins for Sky.
“Prospect of innovative dual and triple play bundles with faster fibre and even gigabit connectivity.
“Hard for rivals to compete head on given Sky’s dominance in TV and position as an aggregator of key streaming services.”
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